Buzzsprout vs CoHost
A side-by-side look at Buzzsprout and CoHost for podcasters: pricing, features, and where each one wins.
At a glance
| Buzzsprout | CoHost | |
|---|---|---|
| Starting price | $15/mo | $89/mo |
| Free plan | Yes | No |
| Free trial | No | No |
| Best for | New and independent podcasters who want a reliable, well-supported host with a true free tier to test the waters | Brand and corporate podcast teams that need to show ROI and prove audience quality to stakeholders |
| Founded | 2009 | - |
Key features
Buzzsprout
- Audio and video podcast hosting with directory distribution
- AI transcripts and show notes via CoHost AI
- Magic Mastering for automated audio enhancement
- IAB-certified analytics
- Fan Mail listener feedback system
- Visual soundbite generator for social media
- Podcast website with custom domain support
CoHost
- B2B company identification of anonymous listeners
- Audience demographics by seniority, department, industry, and income
- Salesforce CRM integration with auto-sync
- Consumption data across Apple Podcasts and Spotify
- Tracking link attribution for campaigns
- IAB Tech Lab certified analytics
- AI-powered episode transcriptions
- PodPromote managed audience growth service (Enterprise)
Pros and cons
Buzzsprout
Pros
- Established platform with 15+ years of reliability and a large support community
- True free tier for testing before committing
- Clean, beginner-friendly interface
Cons
- Free episodes expire after 90 days - not a permanent free host
- Upload-hours caps (not download-based) can catch fast-publishing shows off guard
- AI tools (CoHost AI, Magic Mastering) cost extra on top of plan price
CoHost
Pros
- Company-level listener identification is unique in the podcast analytics space
- Salesforce integration makes it viable as a genuine marketing attribution tool
- IAB certified analytics hold up to scrutiny from serious buyers
Cons
- Pricing starts at $89/mo - too expensive for independent or hobbyist podcasters
- No free tier and no free trial mentioned
- Annual billing required for base pricing; month-to-month likely costs more
The verdict
Choose Buzzsprout if
New and independent podcasters who want a reliable, well-supported host with a true free tier to test the waters.
Buzzsprout has stayed relevant for 15+ years by being genuinely good at the basics: easy setup, clean interface, reliable distribution, and strong customer support. The upload-hours pricing model is different from the download-based model most competitors use - it can…
Choose CoHost if
Brand and corporate podcast teams that need to show ROI and prove audience quality to stakeholders.
CoHost is solving a real problem: most podcast analytics tell you how many people listened, not who they were. For a B2B company running a podcast as a demand-gen channel, that company-level identification capability is genuinely valuable - and the…