Blubrry vs Spreaker
A side-by-side look at Blubrry and Spreaker for podcasters: pricing, features, and where each one wins.
At a glance
| Blubrry | Spreaker | |
|---|---|---|
| Starting price | $15/mo | $20/mo |
| Free plan | Yes | Yes |
| Free trial | No | No |
| Best for | WordPress-based podcasters and professional creators who prioritize accurate, advertiser-trusted analytics and content ownership | Podcasters who want hosting with a path to iHeartMedia's advertising network |
| Founded | 2005 | 2010 |
Key features
Blubrry
- PowerPress WordPress plugin for native podcast publishing
- IAB-certified download analytics with listener retention data
- Dynamic ad insertion and programmatic advertising
- Vid2Pod: converts YouTube playlists to audio-only podcast feeds
- AI assistant for episode planning and social media content
- Standalone statistics plan compatible with any podcast host
Spreaker
- Web-based recording and production via Spreaker Create
- Distribution to Apple Podcasts, Spotify, Amazon Music, and major directories
- iHeartMedia Prime Network monetization partnerships
- Episode storage, bandwidth management, and scheduling
- Podcast library management across categories
- Embeddable player for external sites
Pros and cons
Blubrry
Pros
- PowerPress is the definitive WordPress podcasting plugin
- IAB-certified analytics with genuine depth - not just download counts
- 20-year track record with no acquisition or pivot disruption
Cons
- Storage caps are low - 125MB/month on Standard is tight for weekly shows
- Interface and marketing have not kept up with modern competitors
- AI tools feel added-on rather than core to the product
Spreaker
Pros
- Backed by iHeartMedia - real advertising network access for qualifying shows
- Free tier available for getting started
- Web-based recording tool requires no software download
Cons
- Pricing and plan structure are not transparently marketed or easy to find
- Analytics and UX lag behind modern competitors
- iHeart partnership only adds value once your show reaches meaningful scale
The verdict
Choose Blubrry if
WordPress-based podcasters and professional creators who prioritize accurate, advertiser-trusted analytics and content ownership.
Blubrry is the unsexy choice that serious podcasters often land on after trying flashier alternatives. The analytics are genuinely good - IAB-certified, detailed listener retention, device and geo data - and PowerPress remains the gold standard for WordPress podcast publishing.…
Choose Spreaker if
Podcasters who want hosting with a path to iHeartMedia's advertising network.
Spreaker's main differentiator is its parent company - iHeartMedia's reach into brand advertising is real and can be valuable for shows with meaningful audiences. The Spreaker Create web tool makes it accessible to beginners who do not want to install…